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7 Great Digital Marketing Websites You Should Be Looking At
Digital marketing is the future of web advertising, but with so many websites, gurus and SEO companies offering advice, the information-packed internet can be very overwhelming for webmasters. One of...
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The Shift in Marketing
So yesterday I attended FUNNEL; a B2B event ran by Econsultancy. The aim of the day was to bring B2B marketers and sales people together in order to tackle the problems faced by those operating within...
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Why it’s Important to Build Better Hashtags
The ever-increasing importance of social media’s influence over search engines shows no sign of abating, and in order to keep ahead of the game you need to be creative, unique and relevant with regards...
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How to Create Loveable Marketing
Here at Silverbean we’re all keen marketers who could happily spend hours upon hours preaching the ways of the digital marketing world to anyone who will listen. We share our knowledge through blog...
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How Twitter saw the Oscars 2013
Nothing sparks a twitter storm like well-dressed A-listers at an awards ceremony. Of course staying up for the Oscars here in the UK takes a whole lot of commitment, that’s why here at Silverbean we...
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Conference Bingo
Does obscure terminology leave you confused? Perhaps the use of meaningless phrases has left you frustrated, bored and in dire need of a caffeine injection. Resist the urge to nod off or run away and...
View ArticleThe Top 10 Most Remarkable Marketing Campaigns EVER
In the words of Benjamin Franklin: “Either write something worth reading or do something worth writing about” – strong words that are very applicable to the current marketing world as brands fight it...
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Why Creative Freedom is Killing You
Creativity hasn’t traditionally been a highly prized trait in the world of digital marketing. We’re an industry that’s very good at being technically brilliant, but less brave and less practiced when...
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Three Great Examples of Companies Using Google+ For Business
What was once thought of as a fairly damp squib is slowly starting to take shape into something with slightly more backbone and not just because of the fear that anyone not using Google + won’t stand...
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Humans Made by Tech: A Mutation to Innovation
The influence of social media has changed our society, our economy, and is even changing our brains. Customers are no longer content to be at the receiving end of marketing communications – they expect...
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Memes and Digital Marketing
Memes are a part of culture, and a big part of the internet as a whole. In fact, many people first discover the meaning of the word through their experiences on the internet, perhaps from a silly...
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Top 5 Things to Consider When Optimising Your Blog
So, you have a blog. You’ve been keeping it up to date, devoting every bit of free time you have to honing and perfecting every word, sentence and turn of phrase you’ve produced, but there’s a problem...
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The Basics of Local SEO
Recent statistics showed that a large percentage of customers who searched for local businesses online made contact with those businesses in some way within 24 hours of the search, suggesting that...
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Big Data: Is it all it’s cracked up to be?
First, a brief introduction. Big Data is a catch-all term generally used to describe the amount of information out there in the world, the means we have of capturing it and analysing it. Some...
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Small Businesses and Social Media – Is There Any Point?
That is a question I get asked a lot, and it’s understandable that small businesses are doubting social media when in almost every industry, highly competitive or not, there are always going to be big...
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Link Building: The Perfect Practice to Picking up a Girl
Anyone else fed up finding those generic, overused, pedantic posts on ‘The best 10 ways to improve your link building organically’? I think I’ve read the saying “it’s all about earning links now,...
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The Biggest List of UK Digital Marketing Events
In the fast moving world of digital marketing keeping on top of the latest developments and thinking is incredibly important. One aspect of doing this is attending and taking part in industry events,...
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Everything’s Dead. Get Used to It.
On the internet, things get old fast. Your favourite viral video will be old hat before Primark even manage to get the t-shirts printed. Your friends have already moved on from the hot new social...
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Back to the Classroom for BIMA D-Day
With its world-class reputation and vast scope for employment opportunities, the digital industry within the UK is thriving. It is estimated that in order to keep this industry at the forefront of our...
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It’s (nearly) the most wonderful time of the year…is your fashion affiliate...
Christmas is coming, and we all know what that means – chestnuts roasting on an open fire, presents under the tree and, of course, the busiest time of the year in retail. But is your fashion affiliate...
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